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courses in fashion designing

Fashion Designing: Where Artistry Meets the Runway

Fashion has always been seen as a realm of glamour and allure, but behind the glitz lies a world of creativity, hard work, and dedication. Many are drawn to the fashion world, captivated by the idea of creating trends and making statements through clothing. Yet, becoming a successful fashion designer is more than just stitching and draping fabrics. It’s about having a unique vision, story, and skills to bring that vision to life.

For those who dream of making their mark in this industry, understanding the intricacies of fashion design is crucial. It’s not just about knowing how to sew or cut fabric; it’s about conceptualizing ideas, understanding the market’s pulse, and creating designs that resonate with people. This is where courses in fashion design play a pivotal role. These courses in fashion designing provide the foundational knowledge and practical skills needed to navigate the complex fashion world. They offer insights into everything from fabric selection to market trends, ensuring that budding designers are well-equipped to make their mark.

However, the journey continues after mastering the technical aspects. To truly shine in the fashion world, one must possess an unwavering passion, a keen eye for detail, and the perseverance to overcome challenges. The fashion industry can be tricky, with its high standards and fierce competition. But the rewards can be immense for those who are prepared, both in terms of skills and mindset.

The Gen-Z Guide to Slaying the Fashion Designer Game

If you have been vibing with the idea of diving deep into the world of high fashion and becoming the next prominent fashion designer, then you’re in the right place. Let’s break down the drip on how to make it big in the fashion world, Gen-Z style!

Start Young, Stay Ahead:

If you have got that fashion itch early on, scratch it! Dive into the world of design, sketching, and creativity while you are still in school. It’s all about gaining that momentum. Plus, those top-tier fashion schools, just like us. We are looking for peeps with their basics down from a legitimate school.

Do Your Homework

Before you slide into your dream fashion institute’s DMs, ensure you have got the details. If you are looking at schools in India, you should ace some entrance exams. If you dream of studying abroad, you should flex those IELTS or TOEFL scores. And don’t even get me started on the portfolio – that’s your Insta feed for the fashion world. Make it pop, make it unique, and most importantly, make it you.

Secure That Degree

Okay, so not every designer out there has a degree, but let’s be honest, it’s a flex. A bachelor’s in fashion design is like your all-access pass. You will learn the A to Z – from visual arts, drawing, and fashion history to the business side of things. Think of it as levelling up your fashion game and getting those XP points.

Short Courses? Yes, Please!

If committing to a full-blown degree feels like a long-term relationship, you’re not ready for it, no worries. Plenty of short courses or diplomas can get you the skills without the time commitment. Perfect for those already in the grind and looking for a career switch or to level up.

Network Like It’s a TikTok Trend

Alright, here’s the tea: in the fashion world, it’s not just about what you know but who you know. Networking is the key. Slide into those industry events, make connections, and don’t be shy to show off your work. Find your tribe, those who get your aesthetic and can hype you up when the imposter syndrome hits. Remember, every big name in fashion started somewhere, and they all had that one connection that changed the game for them. If you’re dreaming of those runway lights and the sound of applause as your designs dazzles the world, start now. The road to becoming a fashion designer is paved with creativity, hard work, and networking. So, put on your most fashionable foot forward and strut your way to success.

Acing the Fashion World with ICF: A Gen-Z Guide

In the dynamic world of fashion designing, where trends evolve faster than seasons, Gen-Z stands at the forefront, eager to make their mark. The International College of Fashion (ICF) is the catalyst that can transform this raw passion into a global fashion phenomenon.

Future-Ready Curriculum: ICF understands the Gen-Z pulse. With a constantly updated curriculum, students are equipped with the classics and the latest in fashion tech, sustainable practices, and digital design.

Global Exposure: With international partnerships and exchange programs, ICF offers a window to the world. Gen-Z designers can draw inspiration from global trends, ensuring their designs resonate internationally.

Real-World Experience: ICF’s industry collaborations mean students don’t just learn; they experience. Internships, workshops, and fashion shows provide a hands-on approach, preparing them for the competitive world outside.

Mentorship: Learning from the best, students at ICF receive guidance from industry stalwarts. This mentorship and a supportive alum network ensure a seamless transition from college to career.

For the Gen-Z fashion enthusiast, the International College of Fashion isn’t just an institution; it’s a launchpad. Here, dreams are stitched into reality, ensuring every young designer keeps up with the fashion world and leads it.

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How to convince parents about choosing a course or college

How to convince parents about choosing a course or college?

Isn’t it a difficult question to answer: How do I persuade my parents to let me enroll in my course? Parents are concerned about their children’s careers, and most want them to enroll in highly regarded courses. What do they do to assist their kids? No, is the response. Students should enroll in courses that suit their interests, talents, and passions.  

Being truthful, you realize that your parents are firmly invested in your future. They have a dream for you on the day that they pack your bags and drop you off at school.

Be at ease, though! We will walk you through convincing your parents if you strongly desire to persuade them. 

Students must make a difficult decision when selecting a course or institution, and it can be more challenging to persuade parents that they are making the appropriate option. Think about fashion design, from the caliber of the program to the potential employment options.  Here are reasons to choose fashion design as a career.  

Reasons to choose fashion design as a career include:

  • The creative freedom it offers.
  • The potential to make a good living.
  • The ability to work in a variety of settings.

Researching the course or college is essential to ensure that it meets the student’s needs and expectations. Some of the best fashion design colleges for fashion design include the International College of Fashion, Delhi.  

Fashion designing is an exciting and rewarding career choice for those who are creative and passionate about fashion. Choosing the best courses in fashion design offers a wide range of opportunities to express yourself and make a living doing something you love. You can ask your parents why you choose fashion design as your career. 

Reasons fashion design is a great career choice: 

1. Creative Expression: Fashion designing is a great way to express yourself creatively. You can create unique designs that reflect your style and vision. You can also use fashion to make a statement or to tell a story. 

2. Financial Rewards: Fashion designers can make a good living. Depending on your experience and success, you can make a comfortable salary. Plus, you can also make money from royalties and licensing agreements. 

3. Networking Opportunities: Fashion designing is a great way to meet people in the industry. You can network with other designers, buyers, and other professionals in the fashion world. It can open up new opportunities and help you build relationships. 

4. Variety: Fashion design offers a lot of variety. You can design clothing, accessories, shoes, and more. You can also work in different areas, such as couture, ready-to-wear, and streetwear. 

5. Personal Growth: Fashion designing is a great way to challenge yourself and grow as a designer. You can learn new techniques and hone your skills. Plus, you can also learn about the business side of fashion and gain valuable experience. 

These are just a few reasons fashion design is a great career choice. If you’re creative, passionate, and willing to work hard, you can make a successful career out of fashion design. 

Here are some great ways to help convivence the parents of your fashion designing course.   

Career and growth opportunities  

Choosing a course or college can provide several benefits, such as

  • Access to industry-leading resources
  • The opportunity to network with professionals
  • The chance to gain valuable experience.

Many career opportunities are available for fashion designers, such as working in the fashion industry, becoming a freelance designer, or starting a fashion line.  

Financial Security in the Future

The course’s or college’s value need to consider, as it can provide students with the skills and knowledge to succeed in the fashion industry. Additionally, there are some options for further study or career advancements, such as internships, apprenticeships, and continuing education.  

Potential Return on Investment  

Financial aid is also available for students who pursue a career in fashion design, and it’s essential to research the available options. Additionally, there is the potential for a good return on investment, as fashion designers can make a good living.  

Answer your parent’s questions patiently.  

When convincing parents of the right choice, they must address any common questions they may have. These may include questions about the quality of the course or college, the career opportunities available, the value of the course or college, and the potential return on investment.

Additionally, it’s essential to provide tips to convince parents, such as providing evidence of the quality of the course or college, highlighting the career opportunities available, and demonstrating the potential return on investment.  

Show them that you are serious.

Waking up one morning and declaring what you want to become to your 

Parents aren’t enough. If you are genuinely passionate about your course, ensure to compile all the required data on the prospects and college corresponding to your academic, aptitude and educational goals. Make sure to meet all the admission criteria of the course and college you wish to apply to and demonstrate your commitment towards your course to your parents. 

In conclusion 

Choosing a course or college can be difficult, and even more challenging to convince parents of the right choice. When it comes to fashion designing, there are several factors to consider, from the quality of the course to the potential career opportunities. 

 Through detailed research into the course and college offerings, they showcase the top colleges for fashion design, outlining the advantages of choosing the course or college. By illustrating the career prospects, demonstrating the value of the course or college, outlining further study or career possibilities, elucidating the financial aid available, and highlighting the potential ROI, students can make a sound argument for why fashion design is the optimal option.

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courses in fashion designing

What are the courses in fashion designing at ICF

Fashion designing is an exciting and creative career. If you love studying fashion trends and sketching designs to develop something new in this vogue world, then here’s what we recommend for further progress. A basic design diploma or degree program will help teach the intricacies of creating clothes from scratch.

Getting insights into how designers work by learning their tradecrafts, such as strategies used during presentations, alongside knowing all the latest styles accessible.

Fashion designing is a field of study which involves the design and production of garments, accessories, and other textile products for fashion, trade, or other use. Although it is often associated with the textile industry, fashion design also involves other fields, such as graphics, advertising, business, and textiles.

Fashion designing programs at the International College of Fashion, Delhi, can help you to learn the fundamentals of fashion design, such as design, fit, color, fabric, and production. You can also learn how to apply your knowledge to create garments, accessories, and other textile products for fashion, trade, or other use.

Eligibility for pursuing a course in fashion designing at ICF

10+2 in any field from a recognized board with at least 45% marks in 12th. Candidates awaiting the board results can also apply.

The ICF conducts an aptitude test, followed by a Personal Interview (PI) round to accept admissions to BBA FE, MFE & PGDFE programs. Admission of the UG and PG programs is conducted through a PI round. The application process for all the courses is available online.

International College of Fashion offers scholarships and financial aid to eligible students.

Following are the courses that ICF offers for their Students

Undergraduate Courses

This allows you not only to learn about how clothes work but also gives students ample opportunity to explore their creative side by creating projects with different materials like leathers(!).

Graduate Programs

This Bachelor of Fashion Design course is designed to help you To become a creative practitioner in the fashion industry. You will learn about brand management and design theory with practical skills such as cutting fabric or sewing patterns for production purposes.

The curriculum has been updated with today’s evolving marketplace. Students are introduced to key topics related to enterprise modules, including launching their own business venture while developing a global outlook alongside International Market Awareness. Additionally, this program prepares them completely for any opportunity there might be around the corner.

Post Graduate Programs

The International College of Fashion (ICF) offers a PG diploma in entrepreneurship for those interested in entering the fast-paced and growing world of design. The program focuses on building your business from scratch, with an emphasis on turnkey services that will make it easy as pie!

This program will help you to learn how the industry works while also focusing on your creative skills. It will equip students with knowledge about financing, marketing strategy and more so they can successfully run their own businesses one day!

Fashion designing is a course at the International College of Fashion (ICF), an internationally renowned fashion design institute based in Delhi, India. The program trains students in the most current fashion design practices, from print to digital to on-the-run sewing.

Benefits of pursuing a course in fashion designing from ICF

Fashion Designing with ICF is a fantastic course that offers you the opportunity to learn about all aspects of fashion design from start to finish.

Following are some key benefits you will with any course of Fashion Designing with ICF

Better Career, The fashion design course will teach you everything there is to know about designing clothes. If being creative and making designs sounds like fun, then this might be the right path for your future Career!

Specialization in fashion designing can take you from student to designer with special skills that the industry needs. You might specialize more in one type of clothing or footwear, but it’s important for designers not only to know how each piece should look when completed–they also need knowledge about fabrics and patterns used throughout history as well!

Set Up an Individual Business

Fashion designers have the option to set up their own businesses and work independently. They can open boutiques showcasing individual styles, or teams may collaborate in order to bring out unique designs for clients who are looking forward to something different than what’s already available on shelves at retail stores.

Self Confidence

Fashion design can be a great way for those who want independence and the ability to set their own rules in life. When you are able to create your own job, it’s easier than ever before with all of our technological advancements!

After completing the course, you will have a solid foundation in the field and the ability to work in many different areas of the industry. The education you receive at ICF will allow you to work in a variety of industries, such as apparel, accessories, and even furniture.

After a fashion design course at ICF, there are many career options open for you. You can work as a retail shop owner or journalist; you could even go into other fields such as fabric designing and footwear production!

Following are some examples where you can start your Career

  • Fashion Designer
  • Fashion Journalist
  • Fabric Designer
  • Retail Store Manager
  • footwear Designer
  • Jewelry designer
  • Costume designer
  • Visual Merchandiser

These are various career options you can take after completing Fashion Designing Course from ICF. As you will learn the best marketing, drawing, communication and designing skills to achieve the best in this field.

The world of fashion design desires new and fresh ideas every day, and you need to maintain that in order to become successful.

The ICF Fashion Designing Course is a comprehensive program that will give you the skills and knowledge needed to pursue a career in fashion. This course is designed for students who have an interest in fashion and want to learn about the design process, from concept to production. You will gain hands-on experience working with different fabrics and materials and learn how to create original designs that reflect current trends in the industry.

Upon completion of this program, you will be prepared for a career as a fashion designer or stylist. With the right training and education, you can achieve your best career option in the exciting field of fashion designing. Don’t wait any longer – enroll today!

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Bachelor of Fashion Design

Fashion Design Course After 12th

Fashion designers live a life that’s very fulfilling. They get to do a job that they are passionate about. They get to use their talent to improve their standards of living and they get to do it everyday. Not many people in other vocations can claim to make their passion their job. Becoming a fashion designer is not tough. While many believe that you don’t need any degree to become a fashion designer, in reality a professional degree helps accelerate growth. Once you complete a bachelor of fashion design course, you automatically come to the notice of people.

If you are keen to become a fashion designer, you must begin your journey early. The best thing to do is enroll in a reputable and recognized fashion design course after 12th so that you get the maximum leverage later. Nowadays there are many courses available for aspiring fashion designers, from the traditional fashion designing course to the more advanced apparel production, communication design, fashion management and textile design. While the core idea in all types of course remains the same, the approach and teachings vary from course to course.

Bachelor of Fashion Design

A Bachelor of Fashion Design can mean different things. A full-fledged 3-years’ bachelors’ degree, a 6 month or 12 month diploma course, post graduate diploma and so forth. Where you want to see yourself in a future should determine what you want to study now.

There is no doubt that in the last two decades fashion designing has become a very popular vocational program in India, so much so that today it is a highly competitive space. Probably we must thank stalwart designers like Manish Malhotra, Sabyasachi Mukherjee, Wendell Rodricks, Satya Pal, Ritu Kumar and so many others who have made fashionable clothes accessible to all. There was once a time when designer clothes were meant for celebrities and affluent people. Today that’s not the case as everyone has access to fashionable yet affordable clothes. This means that there is a huge scope for new designers to enter the market and become a part of the fashion industry.

Scope for Fashion Designers      
In this age of social media glitz and glamor, anyone can become a social media star. This means that anyone can earn followers easily by posting quality content online. Since the world has become more open to newer talents who are not necessarily celebrities at the first instance, more and more young people are drawn towards social media popularity. This has opened floodgates of opportunities for fashion enthusiasts who can help social media influencers reach their goals by styling them appropriately. Other than that the traditional opportunities for fashion designing aspirants still exists. In fact boutiques and fashion brands have become all the more common which has made it easier for fashion designers to make their mark.  

There is no dearth of opportunities for fashion designers today. From opening their own boutiques right after passing from a reputed college to working under a well-known fashion designer for few years, there are many ways to grow in the industry. Moreover, no one looks down at experimenting fashion designers anymore. The more you experiment with your designs, the more you collaborate with influencers, the more you create sustainable designs, the more opportunities you get.

What Are the Core Responsibilities of a Fashion Designer?         
A fashion designer is responsible for steering trends towards newer directions. Conscientious fashion designers make sustainable decisions that help create lesser pollutants and waste. As a beginner, your core responsibilities will begin with –  

  • Conceptualizing new designs and using new materials
  • Staying abreast with emerging fashion trends
  • Understanding technical aspects of designing, production and cost estimations
  • Understanding mass fashion requirements and collaborating designs according
  • Developing products that have a wider acceptance
  • Collaborating with sales executives to understand the demands of the market
  • Identifying target audience and market based on gender, age and socio-economic status and molding designs accordingly.

Characteristics That Makes a Successful Fashion Designer           
Talent is naturally a pre-requisite for becoming a fashion designer. But talent can take you only so far. You will need to develop other qualities, some of which we shall be discussing below, that will help you become not just a better designer but also a successful one. If you have read inspiring stories about how fashion designers have taken over the world with their creativity and business acumen, you must understand that they didn’t achieve all that in a single day. They toiled hard, burnt many midnight oil, failed numerous times, rose every single time and continued to persevere despite of all challenges.  

So, what makes a successful fashion designer? Below we shall be discussing a few things you need to keep in mind.

  • Confidence – The fashion industry is a grueling one. You cannot easily succumb to the pressure. You will need to build a wall of confidence around you to sell your ideas and designs to retailers, buyers, other designers and stakeholders. Your efforts will not be recognized instantly but you must have confidence in your skills and know with certainty that you will succeed.  
  • Perseverance – It takes more than just talent to become a successful fashion designer. You have to be patient and persistent in your efforts to succeed. You must have the tenacity to recognize failures as stepping stones to success. You must have a never say die attitude to succeed.
  • Personality – You must have noticed that fashion designers have a flamboyant attitude that puts them apart from the rest. Personality is surely a winning trait in a good designer. Your designs can take you only to a certain level, but your personality can heighten your success. It is your personality that will help you promote your brand successfully and also win more admirers.  

Why a Degree in Fashion Designing is Necessary?           
When talent is a pre-requisite to becoming a fashion designer, why do you need to study it as a subject? This is a question often asked. Though it is true that your talent can determine how successful your career as a fashion designer will be, it is often not enough to succeed. You need to also understand the nuances of the industry, the challenges ahead of you, how to beat competition, rise above mediocrity and showcase your talent in a manner that helps fulfill your dreams.

If you want to rise about mediocrity and fulfill your dreams quickly, you should enroll in a fashion designing course right after your 12th.

What to Expect From A Fashion Designing Course?         
The very basic thing you need to become a fashion designer is creativity. You need to be able to imagine newer designs and have the skills to execute your idea into something more tangible. This is where a professional education comes handy. An academic program will help you mold your creativity so that you can get best leverage in the industry. When you enroll in a fashion designing course right after your 12th, your young mind is ready to learn a lot of new things. If until then you had been scribbling in your drawing book and making innumerable designs then during your academic pursuance, you will learn your mistakes and know ways to improve yourself.

In a professional environment, you will get the exposure to know how to improve your skills. You will be taught by professional designers who have a thorough knowledge about how this competitive industry works. Within the confines of a college, you will the opportunity to know how challenging the work of a fashion designer really is. However, enrolling in a reputed fashion designing college will ensure that you are thoroughly prepared for the challenges of a professional life.  

Skills You Will Learn in a Fashion Designing School         
Scribbling designs on a notebook isn’t fashion designing. That’s just your talent outpouring to fulfill your creative pursuits. That’s not going to take you too far. You need to enhance your skills and learn newer things that will improve your skills. When you enroll in a fashion designing program you will learn new things that will help you enhance your skills. Some of the things that are commonly taught in fashion school are –

  • Creativity – It is a core skill that will define your path ahead as a fashion designer. You should be able to look at a piece of fabric and imagine how best it can be styled. You should be able to determine which material will do justice to your designs. Creativity is the fundamental asset that is at the core of all your future endeavors. In an academic environment, you will get ample opportunities to improve your creativity. 
  • 3D Designing Skills – Technology is a part and parcel of any profession today. Even as a fashion designer you should have the know-how on how to use technology for better reach. Learning 3D designing skills is absolutely necessary today when you want to hasten decision making, design while on the go, share digital samples whenever you want and also to become more sustainable.
  • Visualization – Your mind may be brimming with ideas but unless you can visualize where the design will look the best, you cannot go forward. In a fashion school, you will be taught visualization skills which will help you ideate better. For example, if you are designing for women, you will be in a better position to understand which design requires which material and so on.   
  • Improved Communication Skills – Designers thrive when they interact with colleagues, industry experts, models, consumers, retailers, raw material suppliers etc. Communication is key to success. Designing is only one step to becoming a fashion designer. You will need to explain your ideas to your team members, liaise with manufacturers on fabric requirements, communicate with production team on how the final outlook would be and further talk to retailers/wholesalers/boutique owners to sell your designed clothes. All this can only be successful when you can communicate clearly. Developing your communication skills is an important lesson taught in fashion schools.   
  • Multi-tasking Skills – Right now as a young final-year school student, you may have the time to sketch for endless hours without a worry. But once you become a professional designer you will have to do a lot more than sketching. You will have to source materials, talk to clients, enlist in fashion shows, promote your brand, maintain public relations, and more. Multi-tasking is very important if you want to do all the above without getting flummoxed. When in a fashion school, you will have to multi-task everyday which will prepare you for the tough journey ahead.
  • Becoming an Environmentally Conscious Designer – Did you know that the fashion industry is the second largest polluter just after the oil industry? Yes! The adverse impact of fashion on our environment is huge. As we battle global warming, it is important that the next generation designers become conscious and responsible of what and how they produce fashion goods. Today, it has become an essential skill taught in fashion schools.  

How to Enroll in A Fashion Design Course After 12th?     
Since fashion designing is a professional course, there is no restriction on who can enroll in the program and who cannot. Students from any academic background can join a bachelor’s program in fashion designing. The main criterion is to have the knack for fashion, to be able to understand fashion and its changing milieu and have the drive to become a part of this competitive environment.

Though many colleges give admission on a first come first serve basis, many other reputable colleges require students to clear either the –

  • All India Entrance exam for Design(AIEED)
  • National Institute of Fashion Technology(NIFT) entrance exam or the,
  • National Institute Of Design(NID) entrance exam   

A minimum age for qualification is 17 years while the maximum is 23 years which can go up another 5 years in case of ST/SC/OBC/PWD category students.

Career Opportunities for Fashion Designers       
Innumerable opportunities open for fashion designing graduates after the completion of their course. You can be hired by famous fashion designers as interns and then you can slowly climb the ladder of success. You can also be inducted into a corporate setup when you are hired by a bug fashion brand. Alternatively you can start your own business right after graduating and open your own boutique. The opportunities of participating in fashion shows, both nationally and internationally also open when you graduate from a leading fashion school of the country.

The important thing to remember while enrolling in any fashion designing course is to know what you want to specialize in. As the academic scope of the subject expands, there are more and more specializations being added to the course every few years. So you could be interested in a simple fashion designing degree or go for specializations in textile designing, accessory designing, fashion merchandising, leather designing, fashion publisher and lot more.

Final Words       
A professional degree in fashion designing will help you realize how to best utilize your creativity. You can forge a path in creative arts in a more professional manner when you are armed with the right degree. Join the course right after your 12th so that you can become a part of the industry quickly. Find out more about Bachelor of Fashion Designing before enrolling in any program.

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Pattern Making Course

Pattern Making Course

How many times do we think that the clothes we wear have been meticulously planned, designed, cut, seamed, stitched by faceless people who spend hours ensuring that each cut is perfect, each stitch is flawless and each fabric is perfectly sewn? In truth, most of us don’t really think about the finer details of the designs we wear. Most of us go to a shop, choose from a bundle of options, select a garment that we like, buy it and wear it. That’s it. But if you belong to that small percentage of people who likes to know how things are made, want to understand the exciting process of apparel designing, you may be interested in fashion designing and pattern making course.

In popular culture, fashion designers are people with a paper and pen, sketching their creativity and then seeing their final output. In reality, fashion designers do a lot more than sketching. It is a complex process that goes through multiple stages before you see those inspiring designs on your apparels. They must ensure that their idea is conceivable; they have to source the right material, create patterns that justify the design, stitch it professionally and finally ensure the product reaches the right customers. 

There are many facets of fashion designing that often gets eclipsed by the glitz and glamor. It is quite a misconception that fashion designing is only about designs. There are other professional aspects that are as important as fashion designing which require adequate training and experience. One such thing is pattern making, an aspect of fashion designing that often goes unnoticed due to the technicality of the subject. It’s much like the food we at restaurants where all credit goes to the chef but others in the chain often live uncelebrated.

What is Pattern Making?

A design is sketched on a paper. But that’s just the basic outline of what the final garment will look like. In the design there are technical details that are very important. The cut, seam and measurements of the various parts all make up for the technicality in the process. These are things which when ignored will result to poor quality design output. Pattern Making is the technical aspect of designing which acts more like the blueprint for a garment based on which a fabric is cut. In pattern making, the garment has to be drafted or drawn according to standard sizes depending on dress, forms and figures. Once the technical drawing is complete, they are then converted into 2D patterns using which the fabric is finally cut.

Pattern making is not just another skill that is part of a fashion designing program. Though fashion designers must know everything about pattern making, it can also be studied as a separate vocation. It must be understood that pattern making is a practical and application based subject. It can be a time-consuming and difficult subject to learn in the beginning but once you get the hang of things, the concepts become simplified and easy. It is worth all the efforts that people put in thanks to the career opportunities it opens up for you.

Pattern making became very popular with the advent of ready-to-wear clothing. Since the onset of the industrial revolution, clothes began to be mass produced in factories. Thus now we find the same pattern of apparel in different sizes. This is possible because of pattern making as it works as a bridge between design and production. It is in pattern making that the various shapes and proportions of the human body are taken into consideration while making any apparel. 

Thanks to the art of pattern making, a flat piece of fabric can be cut into shapes that do justice to the human figure. A sketch can only be turned into a garment when pattern making is used to interpret the design. It is important that we remember that while a design is sketched on a flat surface, a body for which it is envisioned isn’t flat. It has height, width and depth. The human body looks like a rough cylinder with sudden bulges and curves. It is the job of a pattern maker to take note of the varying shapes to turn a design into a proper, wearable garment. 

In order to interpret a design properly knowledge of pattern making is essential. A fashion designer cannot do justice to their designs unless they understand pattern making. It is important to note that pattern making can vary from fabric to fabric, design to design, garment to garment. Even when all these remain the same a pattern that looks good on lean people won’t do so on those with extra pounds around their body.   

There are different methods in pattern making that can be used. Flat pattern making and draping are the two most common methods that are used. In flat pattern making accurate measurements are taken from a dress form which is then used to make a pattern on paper. In draping, on the other hand, a specific design is achieved by draping a muslin fabric upon a figure form and then a design is conceived. 

Evolution of Pattern Making

For human beings clothing was once just a means of covering the body. A well-fitted garment was never a consideration. As time went by, fitted clothes were almost exclusively worn by the rich. It was seen as a luxury to wear fitted clothes and utilitarian clothing was for all. As the concept of fashion advanced, ordinary people started seeking fitted clothes accentuated their appearance. Comfortable and functional clothing especially created for a body type became much popular. But there was a limitation of dress makers. Only the affluent could afford to hire the services of a dress maker for their personal needs. The rest had to make their own or wear hand-me-downs.

Clothing patterns became known around the late 16th century when Spanish dress makers started publishing clothing patterns in books. Though there were patterns published, they were more of how-to books for tailors. Instructions were provided on cutting, measurement, garment fit etc. They were so technical that home sewers couldn’t use them. In the 1800s things started changing as books for home sewers became popular. There were full-size patterns, final garment images and even pattern drafting instructions. However full-size patterns were not published often. Illustrations and patterns were printed without any scale measurements (more so because there weren’t any standard then) which made it difficult for home sewers to size them according to their own needs.

During the Civil War, tailor Butterick began to mass produce patterns in tissue paper. He ensured that the patterns were made using standard proportional grading system. They became so popular that by 1871 he had sold 6 million patterns. Mass produced paper patterns soon became the norm and McCall joined in the league of Butterick to sell patterns.  

Today, a lot of things have changed in pattern making. Advanced technology  and the use of computers has made pattern making easy and accessible. A mention here must be made of the role tape measure played in all this. Until the 1800s there wasn’t any standard measurement for clothing. But as tape measures became popular, it became easier to produce mathematic patterns in three dimensions. Pattern making has helped not just home sewers to stitch their own clothes that are well-fitted but also helped mass produce clothes in different shapes and sizes. Pattern making has made it possible for people to buy ready to wear clothes. 

Methods You Must Know in Pattern Making


There are different methods that are used in pattern making. Primarily there are three methods, namely,

  • Drafting
  • Draping
  • Flat Paper Pattern Making

Drafting
As the name suggests Drafting involves understanding the basics of measurements and sizing systems. In drafting the basic concept of how to size a body form are highlighted. How to measure chest, hip, waist, etc. are important concepts in drafting. Furthermore, ease allowances are put on paper where construction lines are later drawn to complete the pattern. Basically, drafting lays the foundation of a design pattern.  

Draping       
Draping is the art of using a two-dimensional piece of fabric to wrap around a three-dimensional body form. Muslin is used in draping which is then transferred to paper to finalize the pattern. Draping is considered an effective technique as it allows the designer to visualize the overall effect of the design before the fabric is cut and stitched. However it must be remembered that draping is an expensive and time-consuming process.

Flat Pattern Making               
Flat pattern is the art of developing a fitted basic pattern that is comfortable for a person to wear. The starting point is a sloper which is nothing but a simple pattern that is developed for ease of movement and comfort. For women’s clothing there are five basic pattern pieces – snug-fitting bodice front, bodice back with darts, basic neckline, sleeves, fitted skirt front and back with darts. The basic slopers are often manipulated to meet the demands of changing fashion trends. This method is very popular especially in the ready-to-wear market because it is considered a highly efficient and accurate method. 

What Makes Pattern Making So Important         
A design is worthless unless the designer takes into consideration the three-dimension figure of the human body and envision how best to make the design look on the human body. The gap between a design and a garment can only be filled when there is someone in between translating the former for the latter. This is that job that a pattern maker does. It is pattern making that bridges the gap between design and final garment. It is that technical aspect whose relevance is hardly known to many. But without pattern making the process will remain incomplete. Not surprisingly pattern makers are deemed very important in the apparel designing and production process and this has made it a desired career option.  

Who Can Do a Pattern Making Course?
Anyone can do a pattern making course. Most people have the misconception that you need to be able to draw and sketch decently to become a pattern maker. But that’s not true. It is more important for a pattern maker to understand simple maths, dimensions, width, height, cuts, depth etc. than be able to draw and sketch. If you are creative and understand how garments are produced, you can do a course in pattern making.

Alternatively, it is always better for a fashion designer to have the necessary skills in pattern making. A fashion designer can never go far and beyond if they restrict themselves to simple sketching new designs. They must be able to create patterns, select necessary fabric and must also have adequate knowledge of production. So, it is better for a fashion designer to also have a diploma in pattern making.  

What is the Duration of a Pattern Making Course?         
Pattern making isn’t a full-fledged graduate or post-graduate course. It is a diploma program offered by most fashion designing institutes lasting anything from six months to one year.

Who Offers Pattern Making Course?     
Apart from graduate and post-graduate fashion designing programs, most commonly fashion schools also offer scores of other small-term programs. They are usually designed for those students who seek short-term programs that can give their career the desired boost. Pattern making is one of the popular short-term courses offered by most fashion schools. Nowadays, there are several online courses on pattern making too that are very popular. Though these courses have become very common nowadays, it is better to enroll in a recognized program.  Getting admissions in a reputed and recognized institution will mean that your opportunities widen in the long run. You are also taught by the very best which will help you understand the subject better. Since there are many technical things to learn in pattern making, it is important that you learn from the best.

What Are The Requirements for Admissions?   
Pattern making course is open for all. Many institutions admit Class 10 and Class 12 pass outs. You can also be a graduate and still get admitted in a pattern making program. This course is also ideal for fashion designing graduates and post graduates who seek to strengthen their CV. A professional working in the fashion industry can also enroll in such a program.

What Will You Be Taught in Pattern Making?    
Pattern making is an interesting subject. It is also very technical. Some of the things that are taught in pattern making include –

  • Beginners will be taught how to draft patterns which will include dart manipulation, contour and adding fullness
  • Basics of draping are also taught
  • Techniques such as Slash-and-Spread and Pivoting are also taught
  • Basics of drafting A-line Skirts
  • How to add fullness to a skirt and how to draft a yoke onto it are also taught
  • Techniques such as darts, tucks, pleats, seams, princess stylelines are part of the curriculum
  • Pattern labeling and grainlines are also taught
  • Notches and seam allowance techniques

During the duration of the program, videos will be shown about drafting and pattern making. You will also have practical sessions where you will be encouraged to cut, draft and drape different types of patterns.

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Fashion Design Degree

Fashion Design Degree – Career, Courses, Subjects, Eligibility, Exams

Fashion Designing is an art, a dream, and a vision to revolutionize apparel designs aesthetically. It is the soul of the entire fashion industry. Just imagine how the world may look without the hues of colors and beauty! Similarly, how uninteresting it is to see everyone in the same attire. With the dawn of civilization, fashion sense started attracting people and took shape in different ways and forms in different eras. However, the concept of obtaining fashion design degree or education emerged with the modernization of society. Fashion has now become a full-fledged industry.

The history of fashion design dates back to 1826. Charles Frederick Worth is considered the first fashion designer of the world who started a fashion house in Paris. No wonder why Parish is the international fashion capital. It was during the middle of the 20th century that fashion houses from the streets of Paris started mass production of fashion garments. Since then, the wave of fashion never stopped.

It encroached massively from rare few to everyone and became accessible to a larger public. The revolutionizing fashion trends received so much love and acceptance that it became a lifestyle among people from different geographical conditions. It largely added to the world’s GDP by also creating employment opportunities for keen fashion enthusiasts. Since the fashion design industry broadened its horizons, specializations in varied categories of clothing came into existence. Fashion trend like men’s wear, women’s wear, lingerie, bridal wear, kid’s wear, handbags, footwear, and accessories, etc. emerged to remain forever.

Fashion Design in Modern Times

Modern fashion design can be categorized into ready-to-wear and haute couture. The intricate developments in the fashion design industry gave a boost to other career paths like fashion journalism, fashion photography, fashion advisory, hair, and make-up artisans, etc.  Due to having core skills and understanding today, fashion designers have more career choices than the earlier times when most of the fashion designers were independent freelancers. Today, fashion design degree or diploma holders can get a competitive-edge over their counterparts, especially during promotions. Added to their enhanced skills and understanding of fashion business, individuals equipped with special training are preferred among others.

Today, the work has become more streamlined with the synchronization of the fashion industry. Need for various fashion assistants to stylists to managers to entrepreneurs and so on has emerged. Hence, the competition has increased among the fashion corporates, professionals and scholars. It allowed global fashion schools to enhance the training structure with an innovative curriculum in fashion design. The upcoming fashionistas must have a good hold of fashion trends for emerging as fashion leaders.

Career in Fashion Design

Fashion design professionals should have an in-depth understanding of different weaves, fabric, texture, prints, colour, style and fashion trends with a sense of analyzing the upcoming trends profitably. After all, the success of a brand depends upon the selection and approval from the fashion designers through various levels. By obtaining a career in fashion design, one doesn’t only get to work as a fashion designer alone. There are certain sets of duties, leverages and perks that come along. A fashion design degree offers enormous career opportunities with fashion houses, big apparel or accessory brands, and industries, etc. Let’s ponder upon what job titles one may acquire after pursuing a course in fashion design.

  • Fashion Designer: Anyone with a qualification in fashion design can opt for either starting his label or may join a fashion enterprise and render designing services. A fashion designer works on styling different apparels that come under various clothing categories.  
  • Technical Designer: A technical designer is responsible for creating a technical package. They decide every detail about a garment/accessory under construction. It may range from fabric selection to stitching instruction to points of measurements to placement or even packaging instructions.
  • Fashion Marketer: As the title suggests, one can utilize his fashion design knowledge and understanding in marketing big fashion brands, retails or chain outlets. Anyone having a flair for marketing in the field of clothing, accessories or styling can become a fashion marketer with just right skills and persona.
  • Quality Controller: A quality controller sets quality standards for the items to reach customer shelves. This involves issuing guidelines for each department from production to packaging to distribution and delivery. At every stage production gets quality-checked under the supervision of Quality controller.
  • Fashion Stylist: Majorly fashion stylists are hired by celebrities who require them for enhancing their wardrobe and present them with a trendier selection in their closet. Fashion stylists are usually independent freelancers who work for one or more celebrities. Now a day, fashion consultants are evolving rapidly due to technology access and crunched distances. All thanks to social media.
  • Fashion Concept Manager: A fashion concept manager has a heavy burden on his shoulders, yet this is an interesting profile for fashion design professionals. Concept manager is responsible for bringing revolutionized thinking and approach for new design under a brand name that is saleable as well as earns a good reputation for the label.
  • Fashion Coordinator: As the title suggests, a fashion coordinator is responsible for integrating fashion range across all divisions of a retail outlet, fashion house, boutique or a fashion magazine. They play a vital role in helping their organization decide on the trending range in clothing and accessories.  

Above listed titles are just a glimpse of title(s) that a student with a degree/diploma in fashion design may acquire after completing fashion studies. However, there are a lot of opportunities that the fashion industry has to offer to qualified individuals who have a zest for making it big in the industry. One may need to undergo thorough training and education to support their candidature for the awe-inspiring fashion world.

Fashion Design Degree and Courses at ICF

Do you have a flair for designing clothes or do you have a keen eye for the detailing of fashion accessories? If yes, then nobody can stop you from excelling in a career associated with fashion design. Often, fashion design is perceived as just designing clothes, however, it goes beyond the intricate designing. You can have a plethora of opportunities (also mentioned above) in front of you after obtaining the desired qualification in Fashion studies. Today, the time has changed and the fashion schools have revolutionized from just being traditional to completely modernized, having the modernized equipment, training methods and the curriculum.

Fashion students can choose from the wide variety of courses available at the respective institutions. The most sought-after fashion courses for students as well professionals are those that can fetch them employment or career growth respectively. The fashion industry is vast; hence the courses vary across different institutions. Fashion courses at the ICF are divided into two categories, viz., Undergraduate and Postgraduate Programs.

Undergraduate Programs Include:

  • BBA in Fashion Entrepreneurship
  • Diploma in Fashion Design          

Postgraduate Programs Include:

  • Masters in Fashion Entrepreneurship
  • PG Diploma in Fashion Design

BBA in Fashion Entrepreneurship

The course duration for BBA in Entrepreneurship is 3-years. It is a degree program from UGC recognised Government University that combines Fashion Design with Entrepreneurship.

BBA in Fashion Entrepreneurship involves an extensive curriculum which has been developed by IIT Delhi, NID Ahmedabad & NIESBUD.

This is a job-oriented course which has been created to establish practical fashion skills and understanding about the brand and design.

Diploma in Fashion Design

Diploma in Fashion Design is a 1-year Diploma Program which is a UGC recognised program suitable for undergraduate students. Anyone having a keen interest in becoming a fashion professional after completing school has a golden chance to brighten their career in Fashion Design in an affordable manner.

Masters in Fashion Entrepreneurship

Masters in Fashion Entrepreneurship is a 2-years degree program in Fashion Entrepreneurship which is a UGC recognised degree program. Serious graduates who want to make a career in Fashion Entrepreneurship can opt for this program. Masters in Fashion Entrepreneurship nourishes your skills in understanding the fashion business environment, evaluating business opportunities, creating new ventures and fostering innovations in the fashion world.

PG Diploma in Fashion Entrepreneurship

PG Diploma in Fashion Entrepreneurship is a 1-year post-graduate diploma program which offers a UGC recognised qualification for the aspiring fashion students and professionals. It gives you access to cutting edge qualification which can be acquired in the least minimum time. This course is perfect for graduate students and working professionals as well as those on a break.

Fashion Design Subjects

General courses in Fashion Design includes the following subjects:

  • Fashion and Art
  • Pattern Drafting
  • Creative Design
  • Fashion Illustration
  • Fitting

Fashion students get their hands-on exposure to the fashion industry through the following subjects included in their syllabus at various diploma, graduate or post-graduate level. The below list may vary as per different study levels and may include more subjects.

  • History of Fashion Designing
  • Fabrics and Raw Materials
  • Clothing Design
  • Pattern Making
  • Surface Ornamentation
  • Fashion Trend
  • Fashion Photography
  • Fashion Market
  • Communication Design
  • Accessory Design
  • Fabrics, Prints and Raw Materials, etc.
  • Partnership
  • Business Management
  • Consumer Behaviour
  • Textile Management
  • Garment Industry (Merchandising quality, industrial garment production, marker planning, etc.)

Everything today has revolutionized to technology. The fashion schools have also geared up with a couple of technological advancements in graphic design, adding following in the curriculum for their upcoming fashionistas. 

  • Construction Basics 
  • Textiles and Pattern Making 
  • Computer Assisted Drawing (CAD) 
  • Portfolio Development 

Eligibility:

  • For securing admission to BBA in Fashion Entrepreneurship, a student should have passed class 12th from a recognized board with 45 per cent marks. Students awaiting their board results may also apply.
  • For securing admission to Masters in Fashion Entrepreneurship, a student should have obtained a graduate or an equivalent degree from a recognized university with a minimum pass percentage as 45%. Candidates awaiting their final year results may also apply.

Fashion Design Exams

The most important exams associated with fashion and design courses are AIEED, CEED, NID and NIFT. Students seeking admission in reputed college should undergo the common entrance examination and obtain a minimum score for consideration.

Also, many fashion schools/colleges conduct separate exams like IIT CEED, NID GDPD / PGDPD, and so on.

It is critical for a candidate to pass the minimum required criteria accepted by various colleges.

Chances of Success

It is important to learn that your success depends upon your choices. As you opt for a study in fashion design, you have to be very sure about your strengths and likings in this particular field. Also, at the same time, you will need to know about the pain points that may arise in the future. You have to set your mind before jumping on any conclusion. Any decision about your career in fashion or otherwise should be deeply thought before working out. One wrong decision can change your entire life. You may not likely to take that chance!

Hence, hold on and re-evaluate your decisions. Talking about success in the fashion industry, it is immense. It is so much that one may not get bored of this industry ever. First of all, it is an ever-evolving industry. It is very surprising how quickly the trends, tastes and consumer response and behaviour changes. It keeps the fashion professionals on their toes. A person with a love for dynamism is a perfect fit for the fashion industry. Since the change multiplies the chance of success and you can achieve it if you are quick to respond to changes.

You can inculcate great professional ethics by nurturing yourself under a highly esteemed fashion college. Do not just opt for a course to study but a complete culture that can bring out the right professional in you. Make a list of the colleges that you are planning to apply to, re-evaluate each one of them based on learning, education, class, popularity, placement records, alumni track and above all industry training. Yes, industry training is a LIVE experience that students get during their course time. It makes you develop a hands-on understanding of the real-world scenario. It prepares you for cracking interviews confidently. Do not just go by college popularity, evaluating certain parameters will give you a clear insight into the authority of an institute.

Scope of Fashion Design

Today, the world is growing at a faster pace due to digitization. E-commerce and social media have allowed brands to evolve like never before. For instance, e-commerce shopping sites like Amazon, Flipkart, Myntra, etc. have given fashion professionals a plethora of opportunities.

Also, the consumer buying behaviour has impacted a lot through the use of social media and social app. The need for fashion professionals has witnessed an outstanding increase which will continue exponentially as the fashion industry broadens its horizons. This is a clear indicator that the demand fashion professionals will keep evolving with this industry.

Investing in fashion studies is surely about investing in your future for greater success.

Inspirational Personalities in Fashion Design

They are leading the Indian fashion industry with their exemplary work and performance at each sphere. With their hard work and dedication, they haven’t received love from their own country but from other nations too. They have international reach and are known as the best fashion designers in the fashion industry. Let’s uncover who:

Ritu Beri, Rohit Bal, Rina Dhaka, Abu Jani and Sandeep Khosla, Manish Arora, TarunTahiliani and Ritu Kumar.

They are the ones fashion students look up to for motivation and courage. To become as successful as them, one needs a keen eye on detail and right approach towards learning. Equipping yourself with a full-fledged qualification sets the base for achieving a lot more throughout your professional journey. Students are advised to learn from their hard work and get inspired by their work.

WHY ICF for Obtaining a Fashion Design Degree/Diploma?

International College of Fashion is more than just being a fashion institute. We are home to state-of-the-art facilities. Our students get exposure to deal with elite industry figures who hail from different backgrounds and reserves honorary positions in their respective working areas.

We have developed a new Fashion Entrepreneurship program under the guidance of exemplary industry figures in association with IIT-Delhi, NID- Ahmadabad and NIESBUD.

Our students not only obtain a fashion design degree or diploma but a handful of learning experiences which they get by involving in various industry training and internships conducted by the ICF. Our track record of successfully placed students is of an umpteen repute and we are counted among the best fashion colleges in India. A student who joins our college for either of the diploma or degree program(s) achieves exceptional learning, LIVE training, industry exposure and intricate professional mannerism with our off-class sessions.

We aim to develop future entrepreneurs in the fashion industry as this industry is rampantly evolving and the future will need more entrepreneurs to lead the world of fashion design. Our curriculum in Fashion Entrepreneurship is distinguished from other fashion courses due to the high volume of business management and partnership lessons. It will strengthen a student’s knowledge and understanding of the way fashion business operates in India and cross-borders. The future fashion entrepreneurs whom we develop today will bring delight to our nation by amalgamating the tradition, culture and fashion together to create new fashion horizons.

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Internship opportunity with Fascino Kids Fashion Week 2019

Right from our very first day at ICF, we have been gaining experiences in the fashion world and this July got us one very exciting one.

An opportunity to work at the Fascino Kids Fashion Show, an exclusive Fashion Week for children between 3-14 years of age, with a series of interactive workshops leading the participating children with sessions on Personal Hygiene, Etiquettes, Personality Grooming putting forward a holistic, confident personalities on the ramp.

fascino kids

This was an exciting opportunity for me and my other enthusiastic lot of friends since none of us had ever had the experience of handling these little bundles of energies. Glad we all enrolled ourselves for this and were prepared to take this new challenge head-on.

The show was scheduled from 25th-27th of July 2019 and was held at Eros International, Nehru Place.

We were involved from day one….from the trials to training and practice days for the child models and handling schedules for all the participating designers.

Time management was one of the major factors that we needed to learn and report to work an hour early than the kids’ schedule since all the arrangements for the day were to be organized and put in place to avoid any delay or glitch during the sessions.

We were about to be hit with a real challenge of handling small kids throughout the day while helping the Organizers. The kids started to pour in and some of them came in “like a wrecking ball”. Some of the kids were not ready to leave their parents at all and kept wailing and crying. That was truly a challenge, to get them separated from their mothers, get them changed and make them practice along with everyone else. But we were not there to give up easily. All through the days this cycle continued, designer after designer, kid after kid, and we would generally wrap up the day around at about 9 in the night right after a short meeting with our team heads….just to repeat the whole process every day for the next couple of days; but the second day was less chaotic, thanks to our experiences gained the day before.

Then came the big day, the actual show on Saturday the 27th of July, 2019. We all reported at the venue sharp at 8 am, dressed and ready to work in our Fascino Kids Fashion Show custom t-shirts, that gave us the sense of responsibility to shoulder the brand we were working for.

We began readying up the first lot of kids for our first scheduled show at 11:00 a.m., which was actually delayed by an hour due to technical issues, but hiccups like this are common in such fashion events. With each show, our work gradually got easier, and we had a smooth functioning through the fashion shows……. till the finale show……That was when chaos broke. We ran out of hands to help backstage, and 3 people barely kept the kids in control, but with immense help from one of the team heads, we were able to deliver an amazing finale of the day that was widely appreciated and adored.

The after-party to celebrate the success of the show had us all as a team had us all danced and celebrate the successful line of shows the whole day, and we all retired to our homes in groups and pieces, to finally rest our feet which had been working on and on through the week.

Even though the whole experience was tiring and we ran out of energy to function by the time we got to leave, it was all worth it when we received our certifications when we rejoined college.

We were also awarded a beaming trophy to represent all the hard work we all collectively put in, and it was truly an amazing moment to be able to hold it in our hands.

The trophy now rests in the office of our Chief Mentor, Ms. Jaivani Bajaj’s office, as a beautiful memory of something so demanding and challenging yet so rewarding and full of knowledge.

This was an experience gained, that will forever be with us all.

Abhilasha Sharma- BBA FE 2018

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A WARM WELCOME TO ICF

Oof! With a mix of thoughts and high spirits I carried the load of my pretty bag and started my day with a classic smile. I rushed through the metro and headed straight to the college. As I moved towards my class, probably every new face I saw could hear me breathe heavily. I entered the class, greeted my new mates and took a seat to catch my breath. Within a moment, my teachers came in with a big smile and I could sense a lovely vibe of aspiring learners ready to embark on this new journey. The teachers introduced themselves and their respective subjects to us in a very semi-formal way. It was way better than I expected it to be. I enjoyed their session as they gave us an inside sneak peak of the industry we were going to step into.

Then arrived the snack break and we were served with some authentic Delhi street food alongside some soft drinks to fill in our young stomachs.

The seniors came in and initiated an ice breaker activity to help us interact and perhaps improve our social skills. We enjoyed playing different character roles, singing, dancing and mimicking comic characters.

international_college_of_fashion_logo

The college organized a few designer talks for us to get pumped up with inspiration and zing to work hard and brace ourselves for the course. The teachers seemed so determined and energetic to impart their knowledge to us. This gave me a feeling of satisfaction and that very moment I knew I came to the right place to learn. Down the week, the college had many activities for us. This helped us to get more comfortable with the college atmosphere.

Alumni students dropped in to share their experiences with us and we got a chance to clear out our doubts regarding different job/business aspects after college. The exposure we had in the first week was outstanding. We got exposed to the people from the industry and got to clear view of the life ahead waiting for us.

To be honest, in the beginning, I was a bit apprehensive about college life at ICF. But now, after 3 weeks I can proudly say I am at the right place. This place is a metal and it means education at its best. The teachers are hardcore and willing to give the best they’ve got. I hope to experience a wonderful educational journey with ICF along with memories to cherish throughout my life.

Moin Shaw BBA 2019 – 2022

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How To Grow Your Fashion Business Successfully

Gulbash-Duggal

Beginning a business is simple, yet making it a triumph is troublesome. Actually, 90% of new businesses come up short. In the event that you need to be staying in the remaining 10%, you should realize how to grow a business. There are a lot of development methodologies you can receive to develop your organization and extend your business. fas1My point here isn’t to furnish you with a mammoth rundown of procedures, yet rather list six of the most significant, simple to-actualize activity focuses, which can enable you to develop your fashion business effectively.

So here’s what you need to focus on…..

1. Know your intended interest group

2. Make them an offer they can’t overlook

3. Keep tabs on your rivals

4. Turn your site into a lead-producing machine

5. Use web presence to achieve your prospects

6. Be mindful of your asset reports and money-flow

How about we take a gander at how each one of these six stages can prepare your fashion business to develop.

1. Know Your Intended Interest Group

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The initial phase in figuring out how to grow a business is to have a reasonable thought regarding who your objective client is. When you are clear about who is well on the way to purchase your piece of work, you have to comprehend what their necessities and torment focuses are. This will enable you to customize the general client experience to make rehash business. You can communicate with your crowd to leave a positive effect on them and assemble a solid security. Continuously give a listening ear to their surveys and convey sound proposals. Without a doubt, knowing your intended interest group well is unquestionably a venturing stone to the voyage of developing your organization effectively. It will enable you to settle on further business choices effectively.

2. Make Them An Offer They Can’t Overlook

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When you realize your objective clients’ prerequisites and woes, ensure your merchandise or service has everything to unravel those torment focuses or meet the necessities. At that point make a captivating pitch. Make your offer so convincing that your group of spectators can’t overlook. Along these lines, you can leave a positive and solid effect on your target audience. They won’t just pick you but also recommend your organization to other people.

3. Watch Your Competitors

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When you know about how the other businesses in your field make deals, it can help you in three different ways:

  • Understanding how your intended interest group uses and rates your rivals
  • Finding out the qualities and shortcomings of your rival
  • Getting a push to conceive pragmatic methodologies for your objective market ensuring that you have kept a tab on your rivals.

This May Be Done In Different Ways:

  • First, make a rundown of brands that you believe are the nearest contenders of your business or who hold the possibility to move into your commercial epicenter.
  • Once you’re finished with this, buy in to their organization online journals to get data about their way of life, new items, highlights, enlists or any association dispatch program.
  • Follow them via various networking media to remain refreshed.
  • You can go to the exchange occasions and classes that your rivals likewise go too routinely. Other than these proposals, you can decide on online apparatuses that can enable you to do the contender investigation. Discover why your rivals have turned into the main names in the business you are working. At exactly that point will you have the option to adjust your way to deal with remain in front of the challenge.

4. Transform Your Site Into A Lead-Producing Machine

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A legitimate vital methodology is expected to enhance your site to create leads for you.

Here are a couple of thoughts to grow a fashion business effectively utilizing this methodology:

  • Incorporate your business’ contact number on each page of your site.
  • Include input and reviews alongside photographs of your customers and clients.
  • Clarify your offering in a video and add this to your site.
  • Ensure your video enthralls, draws in and instructs your guests.
  • Introduce a live one-to-one chat choice.
  • Offer something to guests through spring up advertisements.
  • Utilize a straightforward text style in the site content, include pictures, and remember to keep void area between substance to keep up a pleasant and rich plan.

Furthermore, one thing you should recall, whatever approach you take for making your site a lead-producing machine, you have to test the progressions occasionally. Look at Google Analytics, for instance,  to discover which of your methodologies works best for your business, with continuous understanding, authentic information and transformation pipes.

5. Utilize Internet Based Life To Achieve Your Prospects

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In online networking, by sharing substance that increases the value of your client group and connecting with them, you can manufacture your image effectively. Be that as it may, shouldn’t be something said about achieving new clients? Is internet based business valuable in achieving new clients?

Obviously, it is. Simply begin the procedure via scanning for watchwords and hashtags that are pertinent to your business. When you type an important hashtag in social stages, you will locate various individuals discussing a similar point. You can take part in such discussions, share your mastery and get took note. Thusly, you can discover influencers who are discussing the points relevant to your business. Influencers frequently have an enormous gathering of supporters. So captivating with such influencers via web-based networking media can give you incredible presentation and help you achieve more prospects.

Some of the most effective methods to grow a fashion business on social media are to have a challenge, share gainful matter, post engrossing recordings and utilize a suggestion to take action to drive consideration of your intended interest group in online networking.

6. Know About Your Asset Reports And Money Flow

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Your accounting report comprises of point by point data about the salary and income of your business. It gives you a brisk perspective on your organization’s advantages, liabilities and value. More or less, an asset report causes you comprehend the budgetary soundness of your business. Furthermore, when you know about your organization’s money related wellbeing, you can settle on intelligent choices for further speculations that will in the end make your business suitable and feasible.

Your business resembles your child. So you deserve to become wildly successful. On the off chance that you realize your group of spectators better, offer overwhelming products and services, keep a tab of your rivals, utilize web based life and your site to achieve prospects, and realize your monetary record well; achievement will pursue.

Prof. Gulbash Duggal

Associate Dean, ICF

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Trip to Jaipur

Recently, we, the students of international college of fashion, along with our faculty, went on an educational trip to Jaipur.
Jaipur, also known as the pink city, is full of visitors’ attractions, including the famous Amer fort, Hawamahal, Jal Mahal etc. Jaipur also offers a wide range of learning opportunities for fashion students like us, including educational workshops on block printing techniques, anokhi museum of hand painting, handicraft markets, etc.

Our trip was scheduled from 25th of March to 28th of March. On 26th we attended a workshop on a block printing technique called Dabu print, which involves use of a specially prepared mud mix with ingredients like babool tree gum, lime water and mud, etc. It is prepared in advance and is quick dried with the help of finely grated wood remains to speed up the process. All the students made their own products like stoles, scarves and dupattas through Dabu. A special feature of Dabu is that in the dyeing process, we only use natural dyes, no chemical dyes are used. Most widely found color is indigo, since it’s the most commonly found natural dye. In the workshop we had a hands-on experience of Dabu printing, which was an enriching learning experience as a fashion student.

On 27th we visited the Anokhi museum of hand printing. The museum is home to the history of various forms of hand printing and block printing, including techniques like Bagru print and Sanganeri print. The museum has on display different examples of historic clothing of India and parts of now Pakistan, the reasoning of why people wore what they did, in what areas, what season, etc.
All combined, this trip was full of new learnings, and we have now gained knowledge that is going to prove useful to us as students in the future. This trip to Jaipur opened new gates of opportunities and possibilities for us in the industry in future.

trip-to-jaipur

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