India is a country with various cultures and tradition

It was around 1980s; the late 80s and the 90s saw a spurt growth of fashion in India. It was only in 1999 that India showcased its first-ever fashion show. Of course, there existed many designers before the 90s but the fashion industry was never that widespread until the late 80s and 90s. The main […]

How To Grow Your Fashion Business Successfully

Beginning a business is simple, yet making it a triumph is troublesome. Actually, 90% of new businesses come up short. In the event that you need to be staying in the remaining 10%, you should realize how to grow a business. There are a lot of development methodologies you can receive to develop your organization and […]

The Fashionista’s Communication Platform

Every industry is unique and so there are unique preferences for marketing tools in each industry. When discussing about communication platforms for the fashion industry, there is a knee jerk reaction to prescribe advertising and that modern-day solution to all marketing ills – sales promotion. However, nothing can be further from the truth. Classical advertising […]

Met Gala 2019: The Camp, No Selfie Rule

It’s always very fascinating to feel that enthusiasm during the summers when there is a vibe of Met Ball, also known as Met Gala all around the world. This year on the first Monday of May, the magic held again inside the United States, New York City at ‘Metropolitan Museum of Art’. This year I […]

18th Century French Fashion

Kimberly Chrisman in her book – FASHION VICTIMS, talks on how high fashion and high social orders critically met at crossroads of extreme luxury that gave way to the revolution during the 18th century. As an art historian specializing in fashion and textiles, she has some pretty intriguing takes on the history that came forth […]

Tamanna Chawla ICF Alum (2016-2019)

My name is Tamanna Chawla and I am a student of BBA in Fashion Entrepreneurship at International          College of Fashion. After completing school as a commerce student, I was really excited to start my studies at  ICF specifically because the course revolved around the business aspect of Fashion just as much […]

TARANG 2019

“Things end but memories last forever”. College Fest is one of those memories that we cherish and remember throughout our lives. International College held its 19th Annual event, Tarang’ 2019, where the college’s students were given a chance to showcase their talent and we came across participants with colossal / immense skill.  Our Annual Cultural […]

AN IMPORTANT FASHION LUMP: WEB DESIGNING

Fashion industry these days is a very wide and day by day growing business in itself and that is why there is a need of development every second. Businesses need something new everyday to get a different identity and that is why web designing these days is way too important in fashion industry.   People […]

COUNTERFIETING! A COMMON AFFAIR…

Counterfeiting as a business is a question in itself, whether it is a success or a failure. But if we analyze it technically the process has it’s own wide sector in the world which is moving on day by day basically with a success because at some point it is taking place as a substitute. […]

Role of Adaptation in Fashion…

The fashion industry has a wide range of trends which change every now and then and people always adapt to them. Moreover, in some countries, there are different scenarios in fashion and the adaptation levels vary. This activity of adaptation in our lives keeps us growing in a certain manner and we feel updated and […]