MYTH TOWARDS DESIGNING

It has been always said that designing is something which is related to arts and our Indian parents always assume it to be a cakewalk. Doesn’t it seem familiar to read? Well, this story is happening since forever no matter what our history says. It’s time to figure this out practically and wake people up to the real world and know how slippery it could be to walk over it.

Designing is a very huge aspect in itself and contains a lot of knowledge to grab in mind. Its not only about sketching our thoughts over a paper; everything has to be correlated to make a story in itself which could be sold with a sense. But, what people think is that one should have hand skills to become a designer.

What does the whole designing process contains?

It’ a never ending process and have so much in it like a thought, an inspiration, skills to put your thoughts on paper, skill to express, skill to make the thoughts real, skill to visualize it with the techniques, the sense to the right colors, the right fabric, right forecast and tremendous presentation.

And still it’s not done! The technical part what we are not aware of is how to  sell it and how to expand it as a business to earn.

So a designer has to keep in mind the technical factors such as how to reach the customers, how to get order and clients, what presentation, what budget, what rules and regulation domestically and internationally, what type of contracts, what terms and conditions, how to get more people in the business, how to promote, how to advertise, how to make profits.

In this 21st century this isn’t now just a designing, it’s the whole business going on out there and to run the business you don’t have to be only active with your hand, anyway and in every way it requires mind and knowledge towards the business.

To run the business and stick to it one should hold interest towards business, have knowledge of design, fabrics, business laws & strategies, be active towards forecast, possess good promotional skills, communication and dedication.

What we should basically understand is that fashion industry has got work profiles in abundance and we can go for anything what we want not just only designing. Instead of designing there are many other profiles like  merchandiser, blogger, vlogger, photographer, editor, stylist, journalist, motivator, speaker, entrepreneur and so on.

As a personal opinion we all are the racers aiming towards the identity, profits and growth with our various fortes we have in us but we all belong to one field, one race and one direction in a stylish way. As compared to others, we are much better to express ourselves, to show up and moreover we are liberal and proud to be  in the race where it’s written that we can actually find ourselves with our skills.

Shubhi Goel,
MBA-FE(2017-2020)