My name is Tamanna Chawla and I am a student of BBA in Fashion Entrepreneurship at International College of Fashion. After completing school as a commerce student, I was really excited to start my studies at ICF specifically because the course revolved around the business aspect of Fashion just as much it did around the practical aspect of product creation.
The learnings here encouraged me to read more about how a Fashion Business survives in the real world. It helped me to view situations from the perspective of an actual business and explore more about it with the help of my faculties. We were given various projects that revolved around the idea of how a company works, sells and survives in the real industry.
During my term, I was given the opportunity to intern at the largest Indian buying house, Triburg Consultants where I interned for 6 months as an Assistant Production Merchant in the Home department. At Triburg, I learned about a whole new category of goods which was an overwhelming experience. It helped me gain knowledge about the working of the mass industry, manufacturing of home goods and how business is conducted at an international level. It also helped me realize the significance of every role of the supply chain- from a weaver to the retailer.
Overall, I am really grateful to be given an opportunity to work in the home department at Triburg and learn about a new category which I would have missed otherwise.
After interning at Triburg for 6 months, I interned at a garment export house- Pee Empro Exports, for 2 months, to learn more about the manufacturing and making of garments from scratch. At Pee Empro, I had a first-hand experience of seeing how goods are made as per the seasons, forecasts and the buyer’s requirement.
Later, I interned at THREE which is apparel label based in Lado Sarai, New Delhi. At THREE, I learned how products are made and marketed under the very same roof. Here, I was able to use my learnings from ICF and understand the necessity of every function of the business. It was easier for me to understand the working as I was able to relate with all that was taught at ICF.
THREE is a five year old company which retails functional, minimal and timeless women’s wear through its own online store and other multi-designer outlets across India and various other countries. While I was interning at THREE, we used to have discussions about expanding the business into other categories- men’s wear, etc and how to go about it.
Eventually, after the completion of my internship, I was offered a job as an Assistant Designer at THREE. Now I am responsible for a part of the women’s wear line, entire men’s wear line and I am also an active part of the retail and marketing function alongside the expansion of the brand
I have a vision for THREE and I see a lot of scope for expansion of the brand and I am really passionate about making it happen. I feel this is why it becomes even more exciting to work here.
I also remember while I was interning at THREE, I had a word regarding work with our associate dean, Gulbash Ma’am and her words were “You have to make your space in a company”. These words were stuck in my mind while the rest of my internship term at THREE and I believe, that is how, I was able to make space for myself. My faculties’ wise words have guided me throughout the course and I am very grateful for the same.
It has been always said that designing is something which is related to arts and our Indian parents always assume it to be a cakewalk. Doesn’t it seem familiar to read? Well, this story is happening since forever no matter what our history says. It’s time to figure this out practically and wake people up to the real world and know how slippery it could be to walk over it.
Designing is a very huge aspect in itself and contains a lot of knowledge to grab in mind. Its not only about sketching our thoughts over a paper; everything has to be correlated to make a story in itself which could be sold with a sense. But, what people think is that one should have hand skills to become a designer.
What does the whole designing process contains?
It’ a never ending process and have so much in it like a thought, an inspiration, skills to put your thoughts on paper, skill to express, skill to make the thoughts real, skill to visualize it with the techniques, the sense to the right colors, the right fabric, right forecast and tremendous presentation.
And still it’s not done! The technical part what we are not aware of is how to sell it and how to expand it as a business to earn.
So a designer has to keep in mind the technical factors such as how to reach the customers, how to get order and clients, what presentation, what budget, what rules and regulation domestically and internationally, what type of contracts, what terms and conditions, how to get more people in the business, how to promote, how to advertise, how to make profits.
In this 21st century this isn’t now just a designing, it’s the whole business going on out there and to run the business you don’t have to be only active with your hand, anyway and in every way it requires mind and knowledge towards the business.
To run the business and stick to it one should hold interest towards business, have knowledge of design, fabrics, business laws & strategies, be active towards forecast, possess good promotional skills, communication and dedication.
What we should basically understand is that fashion industry has got work profiles in abundance and we can go for anything what we want not just only designing. Instead of designing there are many other profiles like merchandiser, blogger, vlogger, photographer, editor, stylist, journalist, motivator, speaker, entrepreneur and so on.
As a personal opinion we all are the racers aiming towards the identity, profits and growth with our various fortes we have in us but we all belong to one field, one race and one direction in a stylish way. As compared to others, we are much better to express ourselves, to show up and moreover we are liberal and proud to be in the race where it’s written that we can actually find ourselves with our skills.
It’s Charles Frederick Worth…..A fashion designer of note, born on the 13th of October 1825, who founded a leading fashion house in the 19th century called “The House of Worth” in 1958.
Charles Fredrick Worth is considered to be the father of “Haute Couture”
He began sewing dresses to match the shawls. Initially, these were simple designs, but his skillful tailoring stood out for his clients to notice.
His Fashion Innovations……
Worth transformed the connection between a client and the couturier. Earlier there were seamstresses who would visit the client’s residence for a one-on-one discussion on the client’s design requirements; but with Worth, clients mostlyvisited his store for a consultation, which also became a get-together place for the who’s-who of the society.He was the first to use live models to show his collection to the clients.
Worth’s garments were well-known for their extravagant textiles and accessories and for including features from historical clothing. Amongst his many significantrevolutions in women’s fashion were to the lineup of dresses and their lengths.
He transformed a very popular trend…….the crinoline. By the way, a crinoline is a structured petticoat designed to hold out a woman’s skirt. Originally, crinoline was a stiff fabric made of horsehair (“crin”) and cotton or linen which was used to make underskirts and as a dress lining.
Now because crinoline was ever more huge and bulky in size, it made it hard for women to walk through doors, sit, takecare of their children and even hold hands. Charles Frederick Worth designed a new practical silhouette and thus transformed the crinoline into a narrower piece moving the largest part to the back, hence freeing up the front and sides. His new crinoline was a huge success.
In due course, Worth gave up the crinoline in all, and created a straight gown shape without a defined waistline that we now know as the princess line……”Princess line” describes a woman’s fitted dress or other garment cut in long panels without a horizontal joint or divisionat the waist. Instead of relying on darts to shape the garment, the fit is achieved with long seams and shaped pattern pieces.
Worth also fashioned a shorter hemline; interestingly this was done at a suggestion of Empress Eugénie who loved long walks and hated long skirts. Thus calling it “A Walking Skirt”. This was primarily seen as very drastic, even scandalous, since it was at ankle length, but it’s practical benefits wereembraced over time.
Associate Dean, ICF
One of the often-asked questions regarding a fashion designing course is what are the eligibility criteria? Since fashion designing is seen as a vocational course, one which is not taken by everyone, general knowledge about these courses is sparse. If you are planning to do a graduate-level program in fashion designing, you will need to have 10+2 years of education. For a post-graduate course, an additional 3 years of graduation is necessary. At International College of Fashion (ICF) we offer various programs tailor-made to meet the varying requirements of the students. We have under-graduate courses as well as post-graduate and diploma courses on offer. All our courses are designed to help strengthen your foundation in fashion designing as well as to equip you with the economics of the industry. We also offer students hand-on experience from the industry through industry integrated experiential learning.
- BBA in Fashion Entrepreneurship – This is a focused course where you learn everything about fashion, business and entrepreneurship in the most innovative and creative manner. It is a three-year industry integrated program. You will need 10+2 years of education in any stream with at least 45% to enroll in this program.
- MBA in Fashion Entrepreneurship – This post-graduate course is designed to help students understand the business opportunities in the industry and create their new ventures. The course also steers students towards innovation. It is a two year post-graduate course where for the first year you will need to attend regular classes while in the second year there will be only weekend classes. You need to be a graduate in any field with at least 45% marks to enroll in this course.
- PG Diploma in Fashion Entrepreneurship – It is an integrated and focused course that is designed for the future entrepreneurs of fashion designing. In the year-long program students can learn business development models and the various aspects involved in costing, management, retailing, manufacturing and so on. You will be the taught the highs and lows of the industry so as to better equip you to start your own label.
- Diploma in Fashion Design – This is a flexible course that has been designed keeping in mind the professionals who are already a part of the fashion designing industry but who seek formal education. It is an inspirational and practical course that is designed to help you foster your career. There are three fashion designing diploma courses offered by ICF – PG Diploma in Fashion Designing which is a 12 month course, Advance Diploma in Fashion Designing a 12 or 24 month program and Diploma in Fashion Designing a 12 months program specifically designed for 10th passed students.
Enroll in the course of your choice in ICF today and see your fashion designing dreams come to reality.
Most of the people believe that only if we have a good hand on paper(artwork), we can become a good designer. People judge designing by the skills of their hand and not with their imaginations, but it’s true that this is a crystal clear myth. To become a good designer, there’s no requirement to be good enough with the shades, colors, proportion, anatomy, etc; it’s just that you have to be good and creative enough with your thought. The more they will be ingenious, the more you will be able to make-believe it better on paper. This dilemma that people have in their mind sometimes create a barrier between their ideas and it’s implementation. Moreover, their confidence also gets affected by the same.
It is necessary to have one signature style that defines you and that could be your own stylized croqui. It could have:
•Different skin colors
•Various foot wears
•Various captions, and more
With these kind of techniques and textures you can implement and define your own language towards design and illustration with your own sense of style. Every designer and person in himself has to be different with his own specialized skill set and this could a trademark and signature style as well. It depends how you promote and advertise yourself.
So the dilemma is gone far away now and the focus should be more on design, fabric, color, forecast, implementation and promotions for it.
Journaling every second thought will help your grow more towards the design and to express yourself as well. Designers today are not only designers; they are artists, poets, tourists, travelers and much more. They don’t have only one role, there are thousands of them and each one of it has to be described and expressed at it’s best on the paper. That’s how it will help find special identity in a designer.
Deepika Butola is an inspiring influencer and a blogger. She always is very fond of creating an attitude of healthy yet stylish life. Deepika has also done a MTV show Dating IN THE DARK’.
As an influencer, it’s hard to get the right content for the audience is what she thinks which defines her mindset towards the dedication to make people understand the right set of rules in life with a style.
Priyanka Chopra as her style icon depicts that Deepika is a liberal yet independent empowered women who believes that style and fashion is a language in itself.
We always have our mantras to live our life by creating a statement in mind about who we are and what type of dressing sense belongs to us, defines us.
After getting such thought in Mind, every person tries to find out ways to dress and make it a signature style which would in-turn define many thoughts of that person and even the lifestyles and seriousness towards it. So, according to our young influencer here’s what she expressed personally for her way of living fashion and life, “I always loved wearing stylish outfits since my childhood. I took my passion for fashion with
my blog seriously. I draw inspiration from anything and everything around me. It could be movies, fashion magazines, nature or blogs. I do not follow trends blindly. I take into consideration my body type and comfort before adopting a trend. The explosion of blogging and e-commerce has totally revolutionized fashion and brands approach to fashion. Fashion blogs has a huge potential to influence big brands as they closely relate to people and street style. Comfort factor is an integral part of fashion, so pay due heed to it. Furthermore, know fashion trend by engaging in Eastern and Western cultures to get the best of both worlds.”
The two brands, Semessta and SSS, are known for the girl boss dressing opinion. Both the brands are emerging and have their own signature thoughts and styles with their own identity. The fun fact is, these brands gives you option to select according to trends and affordability, keeping in mind the enthusiasm of the shopaholics.
The brand Semessta is about the modern women which gives access to the international clothing and to celebrate women at their best. Semessta focuses on apparels specific to partywear, beachwear, gymwear and more. It defines women in an appropriate manner and to rescue them from the outfit of the day situation. We women are at the peak with the independency in this corporate world and as per the fact our dressing defines our personality in which Semessta helps us slay it at it’s very best.
On the other side, STREET STYLE STORE has its own definitions towards fashion but with the same intentions to dress the girl boss. They do have men’s collection as well but what they have as their cherry on the cake is that they provides ‘SALE’ for the entire year which makes shopaholics go crazy and get attracted.
Discounted prices are their main attraction what they do to make their guests become permanent customers. Moreover, a lot of varieties in clothing, foot wears, accessories makes it much easier to find many things in one area.
Street stylers even makes a consumer feel good by providing styling tips in a pictorial form which makes the consumers also choose the ‘already done combo packs’ so that they just have to wear it.
It is a good time to be a student and yet not limit yourself to studying traditional humanities, science or commerce subjects. Among the numerous career-oriented courses that have become popular in the recent past, fashion designing is one of them. It is a course that not only hones your creative abilities but also paves the way for you to make a mark for yourself in the fashion industry. Let’s take a look at some of the reasons why fashion designing in a good career choice for you.
Hones Your Creativity
The main reason why you should think about a career in fashion designing is because you have the creative edge that others may lack. If you understand fashion in a more wholesome manner, a course in fashion designing will allow you to hone that creativity. You can better your skills so that all the rough edges of your abilities are sharpened.
Be Part of a Dynamic Industry
Fashion designing is a dynamic industry with constant challenges. A fashion designing course gives you an insider’s view of things preparing you for your years in the competitive industry. By enrolling in a properly designed course you will be prepared to a large extent about how the fashion industry works.
Have the Choice to Specialize
Fashion designing is a broad course that covers many subjects such as traditional wear, women’s wear, kid’s wear, men’s wear etc. Once you enroll in a fashion designing course you will understand in detail the difference between all of them. You can then specialize in what your heart wants, knowing fully the requirements of the niche and how you can make your mark.
A fashion designing course allows you to complete an internship with some of the best names in the industry. You get the chance not only to rub shoulders with leading fashion designers but also learn a lot from their experience. Moreover working in the industry and experiencing the pressures that come from being a fashion designer gives you an understanding of how demanding the industry can be.
Opportunities to Work Independently
Once you complete a course in fashion designing you need not necessarily seek employment. There are ample opportunities for fashion designers to go solo and make their distinctive mark. You can showcase your designs in fashion shows as an independent designer, launch your label, open a storefront and do more. The options are limitless.
If you are contemplating on doing a fashion designing course and know that you have the creative ability then let nothing stop you from fulfilling your dreams. Enroll in a fashion designing course that lets you learn, lets you design and allows you to create fashion that is meant for the future.
A career in fashion designing surely sounds good, doesn’t it? There are few other career options that would let you explore as much with creativity as this one. There are no rules to limit you; there are no barriers that would prevent you from taking an entrepreneurial role. It isn’t surprising that thousands of youngsters join fashion designing courses every year. However you must be careful when it comes to choosing a college as not every institution will offer you the same kind of knowledge and training as far as these courses are concerned. Here we list the top fashion designing colleges in India that can add wings to your career –
- National Institute of Fashion Technology, New Delhi – It is one of the oldest and surely the first-choice among government fashion designing colleges in the country. There are several UG, PG and short-term courses being offered at this institution and the kind of hands-on training offered makes them popular among the students.
- International College of Fashion – Based in Delhi it is one of the top colleges for fashion designing in the country. Boasting of a seasoned faculty team ICF offers a wide choice of short and long term courses that are in sync with the development in the industry. Apart from designing their course programs also focus on marketing and entrepreneurship which are as important in this industry.
- National Institute of Fashion Technology, Mumbai – Like its cousin it Delhi the one in India’s tinsel town has established itself as one of the premier institutions for fashion studies in India. It offers several under-graduate, post-graduate and continuing education programs and offers great exposure to its students.
- Pearl Academy, Delhi – Since its establishment in 1993 it has slowly risen up in the ranks to be ranked as one of the top fashion designing college in country which is known for offering several courses at Under Graduate level and Post Graduate levels to its students. The institution is known to offer hands-on training to its students.
- Amity School of Fashion Technology, Noida – Part of the Amity University this institute has gained immense popularity in the recent years offering great placements to its students and exposure to the industry.
To conclude the choice of a fashion designing college would determine the success in your career. If you are able to make it to one of these institutes you will sow the perfect seeds for your career.
When it comes to choosing an institute for fashion designing there are two things that every aspirant must focus on. The first is of course the obvious – the institute should harness your creativity and offer you exposure that will help you grow your ideas. At International College of Fashion (ICF) we create the most conducive environment for you to express your creativity and fine tune it for the competitive market outside. What separates us from other institutes is ‘second’ thing that we inculcate in every student i.e. in-depth understanding of the business side or economics of this industry.
If you take a close look at our course program and compare with some of the other colleges for fashion designing in India you’d see that we have created the perfect balance between designing and business side of the industry. As you’d already know without in-depth knowledge in either of these you won’t be able to achieve success in this career path. With competition having grown at a tremendous pace over the last decade or so with the entry of several foreign brands and labels into the Indian market your success is often determined by how well you understand the business of fashion.
Develop skills to meet competition
Our core aim has always been to develop the right kind of skills in our students to help them face competition that one is expected to find in the industry. From spotting the trends to developing problem solving skills we focus on overall skill development for our students.
While every fashion designing college claims of boosting your creativity and innovation the truth is they tie you up with a fixed course curriculum. This is where we offer great room for flexibility in our course program to help you shape the dreams that you bring along and add bigger wings to them.
A step into global world of fashion…
We are an Indian fashion designing college with a global frame of mind. Our aim isn’t merely to help our students find employment in India or start with their entrepreneurial venture but also to make sure they have one foot into the global fashion business. Many of our students have moved abroad and have been able to establish their footprint in this industry.
Come and join us. We shall lay the perfect platform for your success in this competitive industry and write the first chapter in your career’s success.